Posts Tagged ‘iphone’
New AdWords options for iPhone
Tuesday, December 16th, 2008
Google have announced a new option to show your AdWords ads on the iPhone and other mobile devices with web browsers. The landing pages can be normal web pages, you don’t have to create special mobile landing pages or mobile format ads. What’s new is that Google have created new iPhone results pages pages that are specially formatted for the iPhone and you can select in your campaign settings whether you show your ads on normal desktop and laptop PCs or on iPhones. This means you can create campaigns exclusively for iPhone users so if that’s your market, or they fit your demographic that’s got to be good news.
You may have seen ads running on the iPhone and G1 already. That’s because Google Search on these devices used to show desktop results pages modified for these phones. Recently, the Google mobile team launched formatted specifically for the iPhone. Now, advertisers will be able to display ads exclusively on these mobile devices, create campaigns for them, and get separate performance reporting. If you prefer not to show your desktop ads on these phones, you can opt out and show ads only on desktop and laptop computers.
More information from AdWords Help Center.
Tags: adwords, iphone
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