Posts Tagged ‘keywords’

Google’s new search-based Keyword Tool

Sunday, December 14th, 2008

Finding and testing new keywords is one of the most important parts of any AdWords campaign. There are a variety of tools and services (both free and paid-for) to help you in this task and Google have launched a new keyword tool which is currently in Beta testing in the UK and USA.

The difference with Google’s search-based Keyword Tool is that this one looks at your landing page and cross-references it with their vast amounts of search data to find out what keywords people are using to find your products and services. It looks at your landing page and any additional keywords that you enter and finds relevant user searches that have occurred on Google over the last year. It will then give an indication of search volume and the bid price for a top-three position.

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